Views to Boston Harbor are reflected in the conceptual design of Allsteel’s showroom, celebrating water, buoyancy and fluidity. We balanced this conceptual design direction with functional requirements, including a deep understanding of Allsteel’s customer experience profiles. The ultimate goal of the design was to present concepts in such a relevant and compelling way that customers will see themselves in the space and want to work in the settings.
Location:
Boston, MA
Size:
10,000 sf
Completion Date:
2017
Photographer:
Ford & Brown
